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How to Create a Product Vision Board

What is a Product Vision Board?

A product vision board is a tool used to help focus a product team’s vision and strategy. It is a visual representation of what a product should be, based on the team’s agreed-upon mission and objectives. The board serves as a focal point for conversations about product features and design, helping the team stay focused and motivated on the ultimate goal.

Why Create a Product Vision Board?

Creating a product vision board can be a great way to increase team alignment and focus. It helps the team come to a common understanding of the product’s vision and goals, and serves as a reference point for all product-related conversations. It can also be a great way to communicate the product’s vision to stakeholders and customers. By creating a product vision board, everyone is on the same page, and everyone understands the ultimate goal of the product.

How to Create a Product Vision Board

Creating a product vision board is a relatively simple process, but it requires careful thought and consideration. The first step is to define the product mission and objectives. This is the foundation upon which the product vision board will be built, so it’s important to get this step right. Once the mission and objectives are defined, the team can start to brainstorm ideas and create the product vision board.

Step 1: Brainstorm Ideas

The first step in creating a product vision board is to brainstorm ideas. This step should involve the entire team, as everyone’s input is valuable. Brainstorming should focus on the product mission and objectives, as well as the customer’s needs and wants. This can be done through free-form discussion, or by using a brainstorming tool such as a whiteboard or a post-it wall.

Step 2: Create the Vision Board

Once the team has brainstormed ideas, it’s time to create the product vision board. This can be done either physically, using a whiteboard or poster board, or digitally, using software such as Slack or Google Docs. The board should include the product mission and objectives, as well as customer needs and wants, and any other ideas generated during the brainstorming session.

Step 3: Share the Vision Board

Once the product vision board is created, it’s important to share it with the entire team. This will ensure that everyone is on the same page, and that everyone is aware of the product’s mission and objectives. It’s also a great way to get feedback and insights from the team. Sharing the board can be done digitally, or it can be printed out and posted in a common area.

Examples of Product Vision Boards

Here are three examples of product vision boards to help give you ideas for creating your own:

Example 1: Simple Product Vision Board

This simple product vision board consists of the product mission and objectives, as well as a list of customer needs and wants. It also includes a list of features that the product should have, as well as a timeline for development.

Example 2: Detailed Product Vision Board

This detailed product vision board includes the product mission and objectives, as well as a list of customer needs and wants. It also includes a list of features that the product should have, as well as a timeline for development. Additionally, it includes a section for user stories, as well as a section for product design.

Example 3: Visual Product Vision Board

This visual product vision board includes the product mission and objectives, as well as a list of customer needs and wants. It also includes a timeline for development, as well as visuals such as screenshots, diagrams, and sketches. Additionally, it includes a section for user stories, as well as a section for product design.

Conclusion

Creating a product vision board is a great way to increase team alignment and focus. It helps the team come to a common understanding of the product’s vision and goals, and serves as a reference point for all product-related conversations. By creating a product vision board, everyone is on the same page, and everyone understands the ultimate goal of the product.